Flowers Barnet Privacy Policy Statement

Introduction to Our Privacy Policy

This Privacy Policy explains how Flowers Barnet collects, processes, stores, and protects personal information from customers placing orders in Barnet and the surrounding districts. We value your privacy and are committed to complying with the General Data Protection Regulation (GDPR) and other relevant privacy laws. By interacting with Flowers Barnet and using our services, you accept the practices described in this policy.

Scope of This Policy

This policy applies to individuals placing orders with Flowers Barnet, including residents and customers from Barnet and adjacent districts. It outlines how we handle your personal data during and after your interactions with our services.

What Data We Collect

When you place an order or communicate with Flowers Barnet, we may collect the following categories of personal data:

• Contact Information: Your name, delivery address, and billing address.
• Order Details: Products purchased, delivery instructions, preferred delivery date and messages for recipients.
• Payment Information: Payment method and transaction details (note: actual payment card numbers are handled securely by payment processors and not stored by us).
• Communications: Details of any correspondence (e.g., queries, feedback, complaints).
• Technical Data: IP address, device information, and browsing activity where applicable for online orders.

We do not intentionally collect special categories of personal data (e.g., health data) or information on children under the age of 16, and we ask that you do not provide this information when ordering.

Lawful Basis for Processing Your Data

Flowers Barnet processes your personal data only where we have a lawful basis to do so, which may include:

• Contractual Necessity: Processing your data to fulfill and deliver your order and any associated customer service.
• Legal Obligation: To comply with applicable law, such as keeping financial records for tax obligations.
• Legitimate Interests: For the effective management and improvement of our business operations, such as monitoring usage to enhance services, provided your interests or fundamental rights do not override our interest.
• Consent: Where you have given clear consent for us to send marketing communications.

How Your Data is Used

Your personal data is used by Flowers Barnet for the following purposes:

• Processing and fulfilling orders, including delivery.
• Communicating with you about orders, updates, and customer queries.
• Managing payments and refunds where applicable.
• Improving our services and customer experience.
• Meeting legal and regulatory requirements.

Data Retention

Flowers Barnet retains your personal data only as long as necessary to fulfill the purposes for which it was collected, including satisfying legal, accounting, or reporting requirements. Typically:

• Order and transaction data: retained for up to seven years for tax and legal compliance.
• Customer service correspondence: retained for up to three years after resolution.
• Marketing consent: retained until you withdraw consent or request erasure.

After the retention period, your data is securely deleted or anonymized.

Processors and Data Sharing

To provide our services, Flowers Barnet may engage trusted third-party service providers ("processors") who process personal data on our behalf for:

• Payment processing and fraud detection.
• Courier and delivery services.
• Website hosting and maintenance.
• Customer service management.

All processors are selected carefully to ensure they comply with GDPR standards and only process your data for agreed purposes. We do not sell your personal data to any third party. In rare cases, we may need to disclose your information to regulatory or law enforcement authorities if legally required.

International Data Transfers

As a locally focused provider, Flowers Barnet primarily processes your data within the UK and European Economic Area. If we ever transfer your data outside these regions, we ensure appropriate safeguards are in place to protect your rights and comply with the GDPR.

How We Protect Your Data

Flowers Barnet implements technical and organisational measures to protect your personal information. This includes secure servers, payment encryption via our payment processors, restricted access to your information, and regular staff data protection training. However, please note that no method of transmission over the Internet or electronic storage is completely secure, and we cannot guarantee absolute security.

Your Rights Under the GDPR

You have several rights regarding your personal data, including:

• Right of Access: Request a copy of your personal data held by Flowers Barnet.
• Right to Rectification: Request correction of inaccurate or incomplete information.
• Right to Erasure: Request deletion of your personal data where applicable (the "right to be forgotten").
• Right to Restrict Processing: Request that we restrict or suppress processing of your data under certain circumstances.
• Right to Data Portability: Obtain your data in a structured, commonly used, and machine-readable format and have it transferred to another provider.
• Right to Object: Object to processing based on legitimate interests or direct marketing.
• Right to Withdraw Consent: Where processing is based on consent, you may withdraw it at any time.

If you wish to exercise any of these rights, or if you have questions about how we process your data, please contact us using the details provided on our official website or via your usual Flowers Barnet contact point. We may require you to verify your identity before responding to such requests.

Policy Updates and Changes

We may update this Privacy Policy from time to time to reflect changes in our operations or legal obligations. The updated version will be available on our website with the effective date clearly stated. We encourage you to review our policy regularly to stay informed about how we protect your information.

Contacting Flowers Barnet

Should you have any questions, concerns, or complaints regarding this Privacy Policy or our handling of your personal information, please reach out through the contact methods provided on the Flowers Barnet website. We are dedicated to addressing your concerns and, if necessary, you may also contact the UK Information Commissioner's Office (ICO) for further assistance.